Coke reportedly spends close to $800M every year in overall billings, and Publicis has bagged the account for $700M, reports ...

The Coca-Cola Company has moved its media and data business in North America from WPP to Publicis Groupe following a closed door review, Adweek reported. The decision is a setback for WPP ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion. Coca-Cola hands Publicis its US media account / Adobe Stock The timing of Coca-Cola ...

Pop star Tyla appears in one of two new spots as the global campaign launches in North America first.

The report said Publicis Groupe (OTCQX:PUBGY) is the frontrunner to handle Coke's media account in North America, which is ...

But it didn’t come in time for Coca-Cola's recent NA media review-a shootout between WPP and Publicis that was managed by MediaSense. Coca-Cola issued a statement: “The Coca-Cola Company is ...

Publicis Groupe SA, the French advertising ... buoyed by a strong start to the year with big client wins such as Coca-Cola Co. and Banco Santander SA. “Our record quarter in new business wins ...

Activity in the prebiotic soda space is primed to ramp up as Coke promotes its first offering in the category and PepsiCo acquires Poppi. Publicis might be snapping up Coke’s North American media ...

UK-based advertising giant WPP (NYSE:WPP) has lost Coca-Cola's (NYSE:KO) North American media account to French rival Publicis (OTCQX:PUBGY) following a competitive tender, according to media ...