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The new logo, which features a lion, was designed by Uncommon ... along with slogans “THE FAMOUS CFC” and “FROM LONDON TO THE WORLD”. Chelsea first approached Uncommon in December 2023 ...
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Revealed: The new Chelsea emblem which the Blues have trademarked ahead of their 120th anniversary next year as they claim to be 'London's true club'Chelsea have trademarked a new emblem ... come up with a 'new visual identity', including creating the logo which sees their blue lion positioned above the letters 'LDN'. Insiders insist this ...
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