Oreo is unveiling a chocolate-covered pretzel-flavored cookie. It's the latest in a long string of unusual flavors. The new ...

On the latest episode of WSJ’s Take On the Week, we discuss the divergence between consumer sentiment and hard economic data, and whether we will see any softening in the coming jobs and GDP reports.

Coca-Cola's innovation strategy balances short-term excitement with long-term expansion. Limited-time collaborations like the Coke and OREO launches generate buzz, while sustained investments in ...

joins WSJ's Take On the Week podcast to talk about whether household beverage and food brands, like Coca-Cola, Oreo and Pringles, are the ultimate recession trade.