His logo serves as a potent symbol of this delicate harmony. Together, Converse Basketball and Gilgeous-Alexander are poised to push the limits of what is possible. Gilgeous-Alexander's logo is ...

In 1917, Converse tapped basketball players to serve ... famous non-athletes like Farrah Fawcett began wearing sneakers as status symbols, she reported. But the "modern sneaker culture" was ...