Securing a top spot on search engine results pages greatly increases the chances that potential customers will click and visit a brand’s website. Top rankings on SERPs not only drive traffic and ...

In rock-paper-scissors, the ideal strategy is simple: You should play a random move each round, choosing all three ...

Unlock the secrets behind the LinkedIn algorithm—what types of posts get seen, how to boost engagement, and tips for real ...

rtificial intelligence (AI), which includes machine learning, deep learning, reinforcement and analytics algorithms, is a powerful tool, but it can’t just be installed and expected to immediately ...

Since its initial release in 2016, TikTok has become the fastest-growing social media platform. If you’re looking to learn more about the popular short-form video app and how your brand can use it, ...

At the first VidCon since 2019, YouTube’s top earner in the U.S., MrBeast, got on stage to talk to YouTube’s director of discovery Todd Beaupré about one of the biggest questions on creators’ minds: ...

YouTube explains how its Shorts algorithm recommends quality videos viewers want, not those aimed at exploiting the system. YouTube advises focusing on your audience, not the algorithm. A view ...

Artificial intelligence has become a popular tool for job recruiters, in part because programmers can code applicant-screening algorithms to avoid any explicit discrimination in their decision-making ...

AI could learn to form digital cartels in an effort to maximize profits Algorithms now determine how much things cost. It’s called dynamic pricing and it adjusts according to current market conditions ...

Personalized algorithms may quietly sabotage how people learn, nudging them into narrow tunnels of information even when they ...