A universal remote is great for connecting multiple devices without needing multiple remotes, but if your GE remote isn't working it may need to be programed.
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How To Program a Garage Door Opener

Most garage door openers have a button that puts it into programming mode. You’ll probably need a ladder, so use appropriate caution. Look for a prominent button on the rear of the opener or beneath a ...
You can reset your Roku enhanced remote if it's not working by accessing the remote's reset button. If your Roku remote is the standard infrared version, just replace ...