Video sales letters can help your business increase the number of leads or sales you get almost overnight. In the direct mail days, "sales letters" were the ultimate marketing tool to land customers ...

Summer stretches before us, with all its potential for meeting research and writing goals. But if you’re going on the faculty-job market for the first time — as a recent Ph.D. or an advanced doctoral ...

In her new book, Syme's Letter Writer, Rachel Syme of The New Yorker explains how to write a delightful letter to a loved one. Unlike texting and email, old-fashioned letters, hand-addressed and sent ...