I also love the packaging, which further the brand's kids'-cereal vibe. On the back of each colorful box is a puzzle that you can play to reignite your inner child while enjoying Magic Spoon.

If you're cutting back on sugar and open to alternative sweeteners, this brand hits the mark. In addition to its impressive protein and sugar profile, Magic Spoon is gluten-free and grain-free ...

How cereal startup Magic Spoon milks nostalgia to sweeten its direct pitch to grown-ups A year after launching its high protein, low carb, nostalgia-flavored cereal, the brand is still booming.

And this one is not made out of bugs. In April, the pair launched Magic Spoon—a cereal that’s high in protein, gluten- and grain-free, and low in sugar and carbs—to stand up against brands ...