News

As you step into Parle’s Mumbai office, nestled in Vile Parle, a wave of nostalgia hits. Memories of childhood come flooding back—Mango Bite, Kismi, Poppins, and the toffee with its catchy ...
Parle, the biscuit brand owned by Parle Products, continues to be India's top FMCG brand, according to the latest edition of Brand Footprint, Kantar Worldpanel’s annual ranking of the most ...
For the largest biscuit maker Parle Products, around 60-65% of new launches were in the premium segment as compared to 40% pre-Covid. India's fast-moving consumer goods companies are increasingly ...
India's FMCG sector faces a mixed outlook as early monsoons boost rural consumption but dampen urban sales of summer products ...
Feeding Independent India: How Parle-G Became More Than a Biscuit Post-independence, India was looking to throw off the shackles of imported British products. Enter Parle-G — the affordable ...
Parle Products, the biscuits ... Parle-G Kismi Cinnamon biscuits will be available across India from August. It is a cinnamon product curated to accompany the coffee conversations of every ...
The TVC will be broadcasted pan-India, reaching a wide audience. Krishnarao Buddha, Senior Category Head at Parle Products, said, "As we reflect on our school and college days, we recall the ...
Ramavva is perhaps an extreme case but millions of fanatic consumers like her – mostly from India’s often overlooked ... and propelled its maker, Parle Products, into a $2 billion-in-revenues ...
Indian biscuit maker Parle Products is in discussions to consider buying Poland-based peer Dr Gerard from private equity firm Bridgepoint, newspaper Economic Times reported on Tuesday, citing ...
Continental Agencies Limited, in collaboration with Parle Products, officially introduced ... in bringing Parle’s rich heritage from India to the shelves of supermarkets across Guyana.