Case in point? Plum eyeshadow is trending. According to a new report from Afterpay, searches for “plum eyeshadow” are spiking ...

R.e.m. beauty's new reformulated eyeshadow collection is out now with sparkly and matte shades to choose from for $20 ...

Soft Glam Purple Eyeshadow Tutorial 💜 Lilac Glam Eye Look Shimmer Lids & Smudged Liner Versatile Silver Smokey Eye Look 💫 Glamorous Eye Makeup Tutorial 🩵 Super EASY purple glitter eyelook!

We have the likes of Dua Lipa, Jodie Turner-Smith and Aimee Lou Wood to thank for the current obsession… S Club 7 reunion tour: the band is reuniting for a UK and Ireland arena tour to celebrate ...

If watching episode five of The White Lotus season 3, you were mesmerized by the glittery eyeshadow worn by Aimee Lou Wood's character Chelsea during the yacht scene, you are not alone. That's why ...