Melissa has a variety of tools available to clean, validate and enhance the Contact dimension in your SQL Server data warehouse. Specifically, Melissa’s suite of SSIS Data Quality Components can be ...

As a product manager, I have worked closely with data engineering teams and witnessed the fantastic ways to transform raw web data into insights, products, data models, and more. Data cleaning ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. High bounce rates. Low click-through rates. Nearly nonexistent conversion rates. These ...

Usually databases are treated primarily as fairly dumb data storage systems, but they can be capable of much more. Case in ...