Not all selvedge denim is raw; not all raw denim is selvedge; and dark denim is often neither. Confused? Join us for a brief ...

Today, we're prioritising fabric over fleeting trends, and that’s where selvedge denim enters the equation. Selvedge denim is synonymous with its durability and untreated fabric, with loyal ...

“In short, selvedge is the vertical edge of the denim fabric that prevents the end of the denim from unravelling,” explains Tracey Panek, resident historian at Levi’s (makers of the first ever denim ...

Like jacquard denim, coated denim is another fashion trend that Advance Denim has been perfecting for over a decade. There are various iterations of coated denim styles but the most popular is a denim ...