Building WMU’s brand The university studied more than 20 equine-related university logos and found that the majority had the horse facing to the right. Proudfoot said the new logo’s ...

Courtesy of Western Michigan University Courtesy of Western Michigan University In addition to reducing the color palette, a new logo was rolled out — not only to represent the university ...

WMU unveiled its new helmet logo at Friday's media day, adding the "university 'W'" underneath the Bronco that's been on the side of its helmets since 1998. WMU spokesperson Mat Kanan called it "a ...

KALAMAZOO, Mich. — Opinions flared over Western Michigan University’s decision on new logo with an updated color scheme at a cost of more than half a million dollars. Western has had a series ...

The NCAA fixed the logo on Tuesday afternoon and have since provided a fresh photo of the ice on the Enterprise Center’s X page. The WMU logo the NCAA initially used included the Bronco head ...

The NCAA informed him Tuesday that the correct and current WMU logo would be in place in time for Thursday's national semifinals. It actually was fixed as of Tuesday night. "Yesterday, we noted an ...

"For Western Michigan University, it highlights the creativity and drive of its students—especially in media, music and journalism." Cully Cooper shows off the new WIDR-FM logo. Cooper has been at the ...