BMW is introducing a new logo, the biggest redesign it’s had in over 100 years. The new design is a more modern and flatter look, with a transparent background that replaces the outer black ring.

According to news from automotive media BMW Blog, today (September 5), a blog post was published sharing a set of promotional ...

As you may have heard, BMW updated its logo for the first time in over two decades, and, since it’s a thing that happened in the world, some people are not happy about it. I can see both sides ...

Alongside its new Concept i4, BMW recently unveiled a new design for its iconic blue, white, and black logo. The new roundel incorporates a flat color scheme and deletes the black background from ...

Jans Thiemer, BMW's senior vice president of customer and brand, said the new logo "radiates openness and clarity" Change is coming to BMW. For the first time in more than two decades, the German ...

Car logos are often claimed to contain secret messages. From the alleged letters in the Toyota logo to the true meaning of the Audi rings, there are plenty of design theories out there. But one ...

In March 2020, BMW unveiled its new logo, a flat, minimalistic version of the one it has been using since 1997. While the new design offers a cleaner version that strays away from the old-looking ...

In conjunction with the unveiling of the Concept i4, BMW debuted a new transparent logo that will be used for all communications.

BMW is revamping its roundel logo for 2020, both online and off. The last change was in 1997, and over the company’s more than 100-year run there have only been six different interpretations of ...

According to news from automotive media BMW Blog, a post was published today (September 5) sharing a set of promotional ...