In today’s competitive business landscape, an efficient Customer Relationship Management (CRM) system is not just a tool but a necessity. While off-the-shelf CRM software provides generic ...

Managing customer relationships well is critical for any business. And as a business scales up, it’s important to empower the people who manage these relationships with the best available technology.

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In my last article, I provided an overview of social CRM and walked through a core use case -- customer service (see How Social CRM Improves the Customer Service Lifecycle). In this post, I want to ...

Octal reform customer engagement with CRM software, including AI, ML, blockchain, IoT, and more, helping businesses enhance customer satisfaction and loyalty. At Octal, we’re committed to pushing the ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

business.com’s team of experts regularly test, evaluate and compare business solutions to identify the best software and services across industries. These independent investigations involve extensive ...

In the legal sector, strong relationships between a law firm and its clients are essential. As clients increasingly expect efficient digital interactions, firms are exploring new tools and ways to ...