As display ads move away from Flash to HTML5, many marketers are willing to spend more on creative programmatic ads, according to Ad Week. HTML5 ads have higher deliverability rates on desktop and ...

Retargeting company AdRoll has released some data today intended to suggest that advertisers shouldn’t rush too quickly to embrace Facebook Exchange (the ad retargeting service that the social network ...

AdRoll has launched what it calls an automation builder -- a tool designed to help digital marketers of all skill levels launch email, social ads, display ads from one interface. The automation ...

AdRoll, a pioneer of online advertising retargeting (the technology that pushes you ads for products that you have viewed online previously), is today announcing a major round of funding: $70 million, ...