In the last five years, the expert-based business world has been crowded with more of the same thing. Creating something that already exists in the market is easy and feels safe but it is exactly what ...

Interviews and focus groups are essential tools of qualitative research. This guide shows students and early-career researchers how to prepare for and conduct interviews and focus groups. This book ...

Lawyers, as a general rule, are not good interviewers. This important skill is vastly overlooked in law school training or in-house training at a law firm. Law students spend hours grinding through ...

Last week, we talked about creating a great value proposition. But to make that happen, you need to truly understand your ...

This CLE course will guide patent counsel on leveraging interviews with the United States Patent and Trademark Office (USPTO) patent examiners to prosecute patents more efficiently. The panel will ...