Learn how to evaluate, test, and roll out top-rated CRM software with a clear, practical framework that drives real ROI and ...

When your list of contacts has outgrown your Rolodex and you begin to forget important client details, it may be time to implement Customer Relationship Management (CRM) software into your business ...

Marketing, sales, and customer service teams require accurate, up-to-date information for effective interactions with leads and clients. However, updating records is challenging and time-consuming if ...

Anyone who knows about CRM management understands that clean data is profitable data. That said, a good marketing team should have at least one individual responsible for managing the data as it ...

Our research found that Zoho CRM is the best CRM for small businesses, offering access to a wide range of advanced features on its low-cost plans, making it an accessible option for teams with a ...

Communication is vital in business, and modernizing communication technology allows businesses to run more strategically and efficiently. Real estate, in many ways, has been slow to adopt advanced ...

Using a multichannel approach to messaging in your CRM strategy—rather than relying on a single channel to communicate and engage with prospects—can paint a clearer picture of the entire customer ...

A CRM report is an analytics tool built into a customer relationship management (CRM) system that provides users with data and insights into their customers, activities, sales, and performance. It ...