New York-based ad agency Episode Four created its own AI tool to generate original ideas for client ad campaigns and content.
AI isn’t a game-changer only for big corporations; its impact is being felt in organizations of all sizes, in all industries and around the world. While smaller creative agencies may lack the deep ...
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I Run A Global Advertising Agency. Here's How We Create Great Ideas — By Rewarding Lots of Bad Ideas
Where do good ideas come from? After serving as CEO of the advertising agency BBDO Worldwide for 20 years, working closely with some of the largest brands in the world, I've come to an answer: Good ...
Across the UK — from Manchester to London and Belfast — young people are not waiting to be “fixed.” They are designing their ...
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