If you have an iPad, chances are you’re going to buy Apple’s iWork app Pages sooner or later. At $9.99 it’s not a break-the-bank piece of software, and it’s sort of a must-have for iPad owners, anyway ...

A logline is a brief description of a screenplay, film, or TV show. When it comes to garnering interest in your project, nothing beats the logline. Succinct but striking, the logline summarizes your ...

Variety’s new series, “Hollywood How-To,” will tackle all things writing, with broader conversations about everything from crafting characters to navigating the writer’s room. The second chapter — ...

HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

Your screenplay lives or dies by its inciting incident, which paves the way for all of the conflict in your story to unfold. The inciting incident also establishes your main character’s goals and, ...