For simple user queries, a search engine can reliably find the correct content using keyword matching alone. A “red toaster” query pulls up all of the products with “toaster” in the title or ...

The Semantics conference is one of the biggest events for all things semantics. Key research and industry players gathered this week in Leipzig to showcase and discuss, and we were there to get that ...

Semantics = theory of meaning, yet most define semantic search with a focus on intent. “Meaning” is not the same as “intention.” Learn more. Since 2013, Google has been gradually developing into a 100 ...

Recently, I had an enlightening conversation with Gemini Data about their approach to creating what I’m calling “semantic connectors.” These connectors will help immensely in making graph ETL work ...

We often talk of semantic search as if it’s something new. Semantic search goes back years, even centuries. Here is a simple definition of semantic search… Let’s take a village. Mark and Claire have a ...

It’s no longer groundbreaking to say that the SEO landscape is evolving. But this time, the shift is fundamental. We’re ...

The increased use of language understanding in search engines has prioritized writing content that is organized by topics and subtopics and communicates the message in a way that lacks ambiguity.

As a blogger, it is always challenging to put onesself out there, but we do it to share our ideas and hopefully make people think, challenge beliefs or connect with our readers. That being said, ...

The very first column I wrote for The Daily Star was titled, “We suffer from a lack of civil discourse.” As I was considering topics for this month’s column, it was while I was sitting in on a ...