oOh!media reported storing advertising revenue growth in the March quarter and sees more upside ahead. The outdoor media specialist posted total revenue growth of 13%, with Australian media ...

Attention metrics revolutionize DOOH advertising as Captivate's network delivers superior engagement scores above traditional ...

While Andrex is probably a little too plush to start appearing in schools any time soon, the spot and accompanying OOH ads are designed to make kids feel “confident, comfortable and unashamed of their ...

Netflix will introduce generative AI ads starting in 2026. These ads will feature interactive mid-roll and pause elements. Netflix claims AI will enhance ad relevance by targeting viewers effectively.

X is suing several major brands, including Mars, Lego, Nestlé, and Shell, alleging their participation in an ad industry initiative called the Global Alliance of Responsible Media, GARM ...

Natalie Jasmine Harris says a Nike ad directed by Malia Obama has similarities to her short film. Harris says she wants to spark a broader conversation about how indie creators get overlooked.

He has joined forces with seasoned professionals in technology and marketing — Mayank Sharma, Co-Founder, CTO & Head of ...

YouTube revealed a new ad format called "Peak Points" at its 2025 Upfront presentation. The feature uses Google’s Gemini AI to identify emotionally engaging video moments and inserts ads ...

Kronenbourg 1664 Blanc is blurring the lines between luxury and lager in its latest out-of-home (OOH) campaign, "Bottle as art", taking over Ten Square with a bold creative push that positions its ...

Sky News host James Macpherson weighs in on Prime Minister Anthony Albanese using influencers during the election campaign. “I think the prime minister, he is not above cheapening political ...

Sky News host Andrew Bolt discusses President Donald Trump’s “revolutionary” trades in the Middle East. “I think our world has just been radically changed, Donald Trump has, this week ...

Since AD PRO senior editor Mel Studach is pretty choosy when it comes to her bedding, the customization of this adjustable pillow immediately caught her attention. “I keep my shredded memory ...