The new HPE rebranding features updated typography and colors for the new HPE logo that includes the signature HPE green ...

I. Introduction to Visual Branding and the role of YouTube The value of visual branding in today's world cannot be ...

Global Atlantic, a provider of retirement security and investment solutions, and a wholly-owned subsidiary of KKR, has ...

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

Unlike the in-season NBA Cup, which got 30 all-new, fully painted courts designed by artist Victor Solomon last fall, the ...

Here is a look at why Hewlett Packard Enterprise is marking its 10th anniversary with a rebranding campaign – including a new logo- that signals it is an “essential” partner in the AI era.

“The work was great, so we began publishing the efforts to provoke conversations internally and externally,” said Curt ...

The use of personal branding to attract customers, build trust and drive sales can be instrumental for many organizations.

Auntie Anne's is overhauling 150 stores with a new look and an open kitchen to sell more of its pretzels, drinks, and snacks ...

So, you’re interested in starting a clothing brand? Whether you're designing your own line of wardrobe basics or stocking ...

With a new logo, packaging and website, Fix My Curls updates its brand identity to better reflect consumer expectations and ...

Camel is known for its colourful vacuum flasks, once a household staple when few families had the luxury of kettles or ...