Facebook account shutdowns can be very frustrating. Be it random ad rejections, sudden unusual activity account bans, limited ...

AirBNB considers introducing ads; antitrust enforcement is about more than shrinking Big Tech; and broadcasters want more ...

Wall Street analysts expect Meta's ad spend growth to be resilient despite ... growth tailwind for META in the coming years as the CPM gap closes further and as Reels continues to increase as ...

Meanwhile, Meta's ad pricing continues to show strength. According to data collected by Revealbot, CPM for Facebook has been steadily trending up over the past 12 months, and are now, for April ...

Despite a decade of debate, and repeated promises from platforms and partners alike, there’s one persistent question that ...

In recent years, the shift to algorithm-based feeds has drastically changed how users interact with content online.

"Checks indicate ad spend growth on Meta moderated throughout the qtr ... growth tailwind for META in the coming years as the CPM gap closes further and as Reels continues to increase as a ...

DPP is an essential component of our Total Media Performance, or TMP, suite of pre-bid optimization products designed to maximize ad performance ... solution on Meta. In April, we announced ...

On Chinese e-commerce advertising, Kulkarni estimates ... brands and luxury brands are coming back to META,” he noted, adding that softening CPM growth has helped attract these advertisers ...