Target just dropped a bunch of new e.l.f. products and these glow-boosting faves will quickly become your summer go-tos.

The colors go on scary dark, but once removed, they leave a natural-looking flush that won’t budge — even under a slippery ...

An honest review of the new Violette_FR Lip Nectar, a unique lip stain with an uber moisturizing formula and glossy finish.

It's not a traditional lip liner, though. It's a lip liner–stain hybrid. Apply the dark liquid to the perimeter of the lips, ...

Additionally, some lip stains may transfer or fade throughout the day, so it’s important to choose a long-lasting formula if you want your lip color to stay put. At our lab, we spent countless ...

When it came to Lip Nectar, Violette worked tirelessly to create a product that combined gorgeous, long lasting color with a ...

I can do my morning makeup and my lip color stays all day & night long, without drying out my lips. This is the BEST lip stain you can buy!!” Another shopper said, “I have been wearing it non ...

A good lip liner has the ability to transform your makeup. Not only does it extend the longevity of your lip products and ...

Don't sleep on e.l.f.'s skincare offerings, like this fragrance-free face cream. Formulated with hyaluronic acid, squalane, and niacinamide, it's an excellent day moisturizer for the price.