This is the first investment by the VC arm of Wipro Consumer Care & Lighting—part of the Azim Premji-led Wipro group—in the pet food space. This is also the 15th investment by this Rs 200 crore fund.

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Wipro Consumer Care Ventures invests in Goofy Tails, a D2C pet food brand. This is Wipro's first investment in the pet care segment, marking its 15th overall investment and third in 2025.

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Wipro Consumer Care – Ventures has made its first foray into the pet-care segment with an investment in Goofy Tails, a D2C pet-food startup. This strategic move comes as India’s pet food market sees ...

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Wipro Consumer Care Ventures will invest in New Delhi-based D2C pet food startup Goofy Tails as part of the latter’s pre-Series A round. This marks Wipro’s first investment in the pet care segment.

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Wipro Consumer Care & Lighting's venture funding arm Wipro Consumer Care – Ventures on Friday announced investment in the city-based D2C pet-food startup Goofy Tails.     It has signed a definitive ...

In a strategic expansion of its investment portfolio, Wipro Consumer Care – Ventures has announced its first investment in the pet food segment, backing New Delhi-based D2C pet nutrition brand Goofy ...