Google Ads testing URL inclusions and exclusions should give you more control over which site pages influence ad generation.

Cooper Flagg gear is already widely available with him wearing No. 2, but that may not be his number when he picks it down ...

The UK's competition regulator may require Google to offer users alternative search engines; change how it ranks searches; ...

UK's Competition and Markets Authority are eyeing tighter control of Google, a move that could reshape how advertisers reach ...

AI has come a long way since the days of SmarterChild. Read our full explainer of how Google's Gemini AI works.

The U.K.’s antitrust watchdog says Google could be forced to let British users choose whether to use rival search services, ...

Cybercriminals are reportedly engineering fraudulent search results to trick unsuspecting victims seeking tech support ...

Ranking well doesn’t guarantee clicks. Build an SEO strategy that unifies teams, targets every SERP surface, and drives real traffic.

If your company’s discoverability strategy still relies heavily on traditional SEO techniques, it’s time to recalibrate.

I decided to enlist a generative artificial-intelligence model like OpenAI's ChatGPT or Google's (GOOGL) (GOOG) Gemini to scour the internet for flight deals. This year, 15% of travelers are using ...

Google AI Mode is now available outside of the US, with Google’s first international expansion of the future of its search ...

The higher up the page you are, the more clicks and engagement you'll likely receive. SERP features take up prime real estate ...