The bottom line: Holiday 2025 will reward brands that design a connected, persistent journey, not just a calendar of campaigns. By weaving these five trends into a holiday experience, brands can make ...

Here’s how for-profit company sales teams can borrow from nonprofit practice to strengthen their CRM strategy.

Juniper Square, the fund operations partner to private markets GPs, announced launch of AI CRM for Investor Relations, CRM ...

Customer satisfaction is crucial to building and maintaining a loyal base of shoppers. Yet with a complex web of marketing, sales, customer service, and ...

Here are the essentials of holiday CRM messaging that will help you drive revenue, build loyalty, and keep the conversation ...