What happens when a beloved cultural staple gets rebranded by big brands — and the story behind it gets erased?

Dr Pepper has a long history, but it wasn’t the first soda to fizz its way into popularity. Discover the surprising origins ...

Dirty soda businesses began to pop up in Utah around 2010 as a Church of Jesus Christ of Latter-day Saints-approved way to ...

More than a launch party, this pop-up activation was a strategic play at the intersection of nostalgia, wellness, and viral ...

Dow soars 1,000 points after Trump team and China dramatically lower tariffs ...

Soda lovers have been spoiled with all the new releases lately, from Dr. Pepper Blackberry to Spindrift's fantastic new soda ...

A new pop-up café has opened in a Cambridgeshire village overlooking a historical site. The Pomegranate Tea Room in Buckden is run completely by volunteers in the historic gardens of Buckden Towers.

The best way to cool off on a hot summer day is to jump in the pool. And you can maximize your fun by inviting your friends ...

The spending boom offers a bit of hope for the economy, where an export-led growth model is under threat from trade tensions ...

In standard marketing practice, one of the key elements of branding is differentiation. That is the art of creating a ...

One song generating a lot of froth at the Eurovision Song Contest is “Espresso Macchiato,” a dance-pop ditty by Estonian ...

In the middle of the ongoing federal trial of Sean "Diddy" Combs, rapper 50 Cent escalated his long-time feud with Diddy by posting an AI-generated video on social media.