Experiential marketing has always been hard to measure. AI changes that. Brands can now attribute ROI not just to footfall or ...

Speaking of long-lasting wear, you want to make sure your workout clothes won't pill, stretch, or lose their color after a few wears and washes. All the brands on this list have passed that test.

If you need something smaller, the Klättermusen Eldrimner Lumbarpack 5L is a compact yet robust option for runners and ...

The 4As, or the American Association of Advertising Agencies, announced that Justin Thomas-Copeland will lead the organization as CEO. Thomas-Copeland will succeed Marla Kaplowitz, who is stepping ...

The vibrant social commerce market in Singapore is experiencing significant expansion driven by high social media penetration, with platforms like Facebook and Instagram enhancing user engagement ...

From billboards in Free Fire to branded character skins in BGMI (Battlegrounds Mobile India), in-game advertising is now a ...

The crypto market is beginning to favor substance over spectacle as capital rotates into utility-driven projects. This shift ...

Zero-drop shoes are generally considered safe for most people to try. But, if you have issues with your calves or Achilles ...

We sat down with the Founder of Syntilay to find out more how the company is using AI and 3D printing to make shoes.

MILAN - Amid geopolitical uncertainties and challenges, exhibitors at the latest Denim Première Vision had a clear vision ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...