By Patrick Hearn Published May 15, 2025 Roblox Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it.

Roblox will allow creators to sell merch in the game There’s a new way for users to buy digital items, too. Ljeonida Mulabazi Posted on May 15 2025 5:00 pm CDT Shutterstock Roblox (Licensed) ...

Roblox is going to let creators sell physical items from their games. It’s opening up its Commerce APIs to eligible Roblox creators, and Shopify is the first “integrated partner” for the APIs.

Roblox has just opened an all-new store for creators to use, and that store allows real-life items to be made and sold!

A dedicated fan created a real-life Robux coin, impressing many with its accuracy and appearance. Roblox offers a wide range of user-generated content, with games being the most popular among players.

In terms of accessing new audiences, the opportunities afforded by Roblox are significant. According to the most recent figures, the platform’s active daily users number 70.2 million.

Launched in December, the F21 Metaverse Collection, as it’s officially called, consists of three real-life pieces of clothing—a hoodie, T-Shirt, and beanie—in black and pink with the word ...

Dandy's World to launch a global merchandise program across retail, e-commerce, and in-game platforms in 2025.

Hot Topic’s virtual clothing campaign on Roblox launched Monday and has reached more than 1 million players, according to the brand. For more, sign up for The Drum’s Inside the Metaverse ...