The new HPE rebranding features updated typography and colors for the new HPE logo that includes the signature HPE green ...

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

“The work was great, so we began publishing the efforts to provoke conversations internally and externally,” said Curt ...

The Brewers announced a rebrand in 2019 for the club’s 50th anniversary. The team brought back an old logo first used in 1978 ...

An outstanding ad campaign doesn't always have to make a huge statement – sometimes it's simply about capturing a feeling ...

The top jewelry brands our team has tested push past overpriced heritage names and nebulous production practices. We found that direct-to-consumer companies like Quince nix overhead costs ...

Source: System 1 and Radiocentre Award Winning Audio: Specsavers Last year, Specsavers continued to use audio advertising to reinforce their brand message and launched “The Misheard Version” campaign ...