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With Mark Read stepping down as WPP CEO this year, speculation is mounting about the internal candidates who might be ...
Mark Read departs WPP as the advertising industry grapples with agencies' declining power amid the rise of Big Tech and AI.
Mark Read will step down as CEO of WPP , the global advertising giant said on Monday, after seven years in which fierce ...
The sport of running has emerged as a powerful economic engine in India, evolving into a $450 million annual industry ...
Dentsu Media CEO Tommy Li has stepped down and was reportedly in police custody, as China’s media rebate probe expands with ...
The media buying giant WPP Media (recently rebranded from GroupM) is downgrading its projected ad revenue forecast for 2025.
D with company statement. Paramount Global has confirmed that it has swapped out its media agencies, parting ways with WPP ...
WPP Media now sees global ad industry growth of 6% for this year, down from its prior forecast of 7.7%, excluding U.S.
Marketers and agency leaders speak about the surge in performance marketing and the need to track brand-based metrics better.
India's influencer marketing industry to grow 25 per cent in 2025, driven by agency M&As, brand focus on credibility, and ...
As Mark Read prepares to step down, thoughts have turned to who will take on the most challenging job in advertising.
Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...