Advertising giant WPP has suffered another blow with Mars shifting its $1.7 bn global media account to Publicis Groupe, ...

Publicis Groupe (PUBGY) (PGPEF) has won Mars Inc.'s $1.7B media account from UK-based rival WPP (WPP), Adweek reported ...

Publicis Groupe SA has won a major new client, snagging the $1.7 billion ad portfolio for M&Ms and Snickers owner Mars Inc.

Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...

Publicis Groupe has won the US$1.7 billion ($2.6 billion) global media business, following a six competitive review. The ...

“Enjoy the moment with a Coca-Cola” was created with WPP Open X, led by Ogilvy with support from VML. Publicis is also involved after winning Coke’s media and data account in North America in March.

The appointment is another blow to WPP, which was the primary media incumbent. It's the company's third major account loss in recent months where Publicis picked up the accounts.

The brand reteamed with Jennifer Aniston, riffing on how the pair “were never on a break” — a reference to an iconic moment on “Friends.” ...

WPP agency EssenceMediacom held the lion's share of the media planning and buying business, worth an estimated $1.7 billion ...

Britain’s biggest advertising company has suffered a fresh setback after losing a $1.7bn (£1.3bn) Mars contract to a French ...

Arthur Sadoun has told Campaign that agencies should be “optimistic,” not “scared,” about their future, and they have a ...

Publicis Groupe has taken another huge client from WPP, this time the multinational food producer Mars, an account valued at ...