As Carwow aims to become “ubiquitous” for car-changing, it says it has a “huge amount” of first-party data to offer ...

We all know marketers are being asked to do more with less, taking on bigger remits without the necessary uplift in pay. In ...

The fast-food chain saw its sales decline in the UK in the last quarter of the year, as it faced tough competition and a cost ...

We revealed stark new data this week, laying bare the level of dissatisfaction, lack of appreciation and exhaustion marketers ...

As Formula One teams get ready for the new season, brands are using social media to transform the traditional sport into an ...

The number of posts creators published on TikTok itself after the ban dropped by 3%. Its average view per video figure ...

Just 15.9% of firms operate a marketing apprenticeship, citing the level of resource required and a lack of senior buy-in as ...

Post-pandemic, Bloom & Wild curtailed marketing spend and focused on retention. Now it has returned to investing for growth, ...

Reckitt’s global director of data-driven marketing and media says generative AI must be used to “replace tasks not jobs”.

Elon Musk has become an increasingly divisive figure in recent years - but can his rightward shift sell more Tesla cars?

Virgin Media O2’s marketing director Simon Valcarcel and Charles Vallance, founder of VCCP, Marketing Week’s Agency of the ...

The charity has refreshed its brand as part of a strategic switch away from raising brand awareness towards campaigning for ...