More than his 660 career home runs, 24 All-Star appearances and iconic grab in Game 1 of the 1954 World Series; he represented the brand of baseball in a joyous ... Could Mays now be etched in stone ...

This year has seen a growing trend for subtle rebrands vs big, flashy ones we've seen in years gone by. This has been ...

In the vibrant tapestry of African business, one name has consistently emerged as a beacon of insight and influence in the ...

The French club has links with the NFL and Air Jordan and a store on Fifth Avenue - but experts say they have a way to go to ...

Multi Oscar winning producer New Regency has entered into a partnership with Los Angeles investment firm Shamrock Capital, ...

Over the past several years, Shutterstock has expanded its stock library to encompass video and audio. It opened its own ...

The Pas Normal Mechanism jersey fits well and feels good, and you can also choose from a huge range of colours. The 2025 ...

Arm Holdings has announced a major rebranding initiative and confirmed plans to enter the chip design space—a strategic pivot that could position the UK-based architecture firm in direct ...

ARM is throwing its entire naming scheme overboard. The company's probably best-known brand name is also history: Cortex. Until now, the vast majority of ARM standard cores had a name with Cortex.

Arm will use “Zena” as its automotive brand, “Orbis” for IoT ... Now can we do something about the corporate logo? Mark has written for PCWorld for the last decade, with 30 years of ...

It operated as the bank’s insurance arm, managing a portfolio ... The emotional connection to a brand, however, isn’t something that dissolves with a new logo. For CRC, a small but vocal ...