Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology ...

Following the success of Mattel’s concept eatery across the US, the world's most iconic fashion doll is about to make waves ...

Social media influencer Alexandra Louise showcases her new dress based on the movie "Barbie: Princess Charm School." (Alexandra Louise, YouTube) BARBIE WORLD — I've been a Barbie girl for as long as I ...

The partnership aligns with Mattel’s strategic shift under CEO Ynon Kreiz, a former entertainment executive who has ...

He-Man may be getting his live-action film in Masters of the Universe, but She-Ra isn’t doing too shabby either. In a People ...

Mattel-OpenAI deal paves the way for an AI beach-off Toy giant Mattel has signed a deal with OpenAI to bring the tech ...

Step into a world of pink during the ultimate girls getaway when you stay at this pink-themed Airbnb in Idaho Falls, Idaho.

The Greene County Historical Museum in Jefferson not only showcases artifacts detailing the county’s history, but also 1,000 ...

Mattel will combine its existing film and television units to produce and foster new entertainment efforts. Two theatrical ...

But every little girl deserves and needs 37 - if that's what she is into. There should be no limits. Dolls are not perfect (see "Barbie the Movie"), but dolls open up the doors of imagination for ...

Last year, Barbie introduced its first ever doll with Down Syndrome ... “Having this out there for sale to any little girl, blind or not, helps to educate and raise awareness that blind people ...

(SOUNDBITE OF DOCUMENTARY, "BLACK BARBIE") KITTY BLACK PERKINS: When I designed this doll, there was a need for the little Black girl to really have something she could play with that looked like her.