The iconic logo showing a silhouette of a young girl leading a cow for milking was designed by Jerry Jeanmard.

(Trent Nelson | The Salt Lake Tribune) An LLTJ sticker (Long Live Ty Jordan) on the helmet of Utah Utes offensive lineman ...

In a recent interview with Dezeen, Saville called the 2023 rebrand "totally and utterly irresponsible". But it isn't because ...

When Burberry dropped its latest rebrand back in 2023, we were particularly fond of the new logo. One of the strongest ...

Ew, have you seen Pepsi’s brand NEW logo? It’s… well, not the most appealing. And while the internet is ABLAZE with hatred over this change, we’re here to show you why Pepsi actually just made a ...

Instead of making the “o” in Shutterstock look like a viewfinder, now it has “ripples” coming off the top and bottom to ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Qwarzo, an Italian company specializing in next-generation materials for the packaging and food sectors, is accelerating its ...

Discover how startups like Figma and Wholsum Foods leverage brand building as a strategic necessity, rather than an ...

The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

Considering the Unilever logo is everywhere, you’d think we would have looked deeper at this interesting design. Most people just notice the letter U and its decorative motif. But upon further ...

The iconic Unilever logo has encapsulated the company's far-reaching impact and evolution from a small soap manufacturer to a leading multinational consumer goods powerhouse for over a century. The ...