New agreements with Oklahoma State, TCU, UTSA, Montana State, UCF, and Louisville expand Logo Brands’ footprint and elevate ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Louis Vuitton has filed a lawsuit against a small Portuguese liqueur firm it accuses of using a logo too similar to the French luxury fashion label's own famous lettering. View on euronews ...

A small business needs to protect its intellectual property, which includes its business name and logo. These items distinguish the business from the competition by generating brand recognition ...

Good logos are critical for a business, as they establish the brand in a way that resonates with its customers. A logo should be easily recognizable in large- and small-print. You want consumers ...

Walmart is refreshing its logo for the first time in nearly two ... Club membership warehouses it also operates in the U.S. FOX Business’ Daniella Genovese contributed to this report.

Walmart is giving its logo the first facelift in nearly two decades ... However, this new look arrives at a time when business is booming for Walmart. Sales at its US stores open for at least ...

On Wednesday, Apple announced an update to its Business Connect feature that allows companies to display their logos in emails, phone calls, and even Apple Pay purchases. With the new service ...

surrounded by a green ring that contains the business name. In her right hand, the woman is puffing on what appears to be a lit blunt, while marijuana leaves frame the whole composition. The logo ...

While the parties await a ruling, both universities continue to use their LCU logos. One month prior to the suit filed ... unfair competition and state trademark dilution, injury to business ...