Cherry and Tropical – significant contributors to Mentos Gum’s brand value of £13.9m. Reaching two thirds (65%) of adults across the UK with outdoor advertising at 420+ sites, the campaign will ...

Mentos recently reworked the two most memorable expressions of its brand, updating its iconic jingle ... today's scenarios,” said Jen Redmond, gum and mints category director at Perfetti Van ...

Logos help with quick identification and mean something to a brand. They tell a story, build trust, signify essential elements of business philosophy, and most importantly, make brands unforgettable.

Think you know your favourite brand logos? Look closer. Much closer. Because what you see on the surface is just the beginning. At first glance, they may seem like simple designs, but many of them ...

Jaquez immediately made himself a valuable part of the Heat rotation, signed a sneaker deal with Jordan Brand, and debuted his signature logo last month. While Jaquez is still far away from his ...

Now the nation’s number two Gum Manufacturer with a sizeable brand value of £14.7m [2], the new Mentos Gum listings are primed to fuel apetite from the 30 million Brits that chew gum. In addition to ...

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Tiger Woods has hit a roadblock to trademarking the logo for his Sun Day Red apparel brand. Puma filed a notice of opposition with the U.S. Patent and Trademark Office on Jan. 2 arguing that Sun ...

Mentos Gum and EWC understand that moments to de-stress are vital for both competitive and casual gamers, keeping playtime fresh while maintaining a joyful and positive atmosphere. “We are excited to ...

Perfetti Van Melle, a private company that already owned the candy brands Mentos and Chupa Chups, said then that the acquisition would help the company become the global leader in gum. A ...