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The updates include AI-generated video capabilities, branding customisation features, business-specific AI assistants, and new interactive formats.
A simple prompt in the Meta AI text box allows people to get a near-accurate picturisation of what they had in mind. However, not everyone knows how to access the feature or use it properly to make ...
Why we care. Meta’s new generative AI tools drastically reduce the time and effort needed to produce high-quality, on-brand ...
I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.
A good friend made politically charged posters using AI and wants me to spread them on my social media. She works for herself ...
We catch up with the boss of the tech company’s global business group at Cannes Lions following its most recent AI update for ...
These innovators collaborate with people with wide ranges of sensory and physical disabilities to design products that ...
Meta's new generative AI tools for its Advantage+ platform signal a deeper push into full ad automation, a vision met with ...
Meta expands Advantage+ with AI-powered video, voice tools, and virtual try-ons to boost ad performance and brand consistency.
Instagram's direct messaging feature is now getting a bunch of new features, including scheduled direct messages that you can write in advance and set to send at a later date, up to 29 days in advance ...
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Adweek on MSNMeta's Advantage+ Adds Gen AI Tools for Advertisers and AgenciesThe social media platform is expanding Advantage+ with tools that aim to improve campaign performance. The new features ...
At Cannes Lions 2025, Meta unveiled 11 new AI features and confirmed a $14bn investment for a 49% stake in Scale AI, appointing CEO Alexandr Wang to lead its new “superintelligence” unit.
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