My love affair with the Squatty Potty started six Christmases ago when I bought my then-partner the little plastic stool as a joke gift. We’d seen those ridiculous unicorn commercials ...

She invested $350,000 for 10%, and then the product exploded. A viral unicorn-themed ad campaign skyrocketed sales, with more than $175 million in revenue. Today, Squatty Potty is a household name, ...

Colormatics, a full-service digital marketing agency, delivered a new campaign focused on rebranding the iconic Squatty Potty brand - recreating the Unicorn magic of a landmark campaign from 2015.

Colormatics, a full-service digital marketing agency, delivered a new campaign focused on rebranding the iconic Squatty Potty brand – recreating the Unicorn magic of a landmark campaign from 2015.

Squatty Potty is unveiled at a local expo ... The video debuts with a unicorn that poops rainbows but…has a colon kink! It costs $500,000 for production, focus grouping and promotion.

A business called Squatty Potty creates a special toilet stool intended to facilitate ... One of the stool’s main selling features is its hilarious marketing strategies, which include a unicorn mascot ...