News

Life360 (Nasdaq: LIF), the leading family connection and safety company, today announced two category-defining innovations within its ad platform: Place Ads by Life360, a location-based, targeting ...
Instagram artist Emily Morgan created her own redesign of the Cleveland Guardians logo. Do you think the Guards should adopt ...
In anticipation of Cannes Lions, where the creative industry's best work takes center stage, Zappi, the leading consumer ...
Changes to PwC’s visual identity include new imagery and an updated logo with a new ‘momentum mark’ which signifies how PwC comes together with clients to drive them forward. Michal Kotze ...
Taiwan has started the uplift of sustainable aviation fuel (SAF) to the island’s three major airlines, China Airlines, EVA Air and Starlux Airlines, using both imported and domestically produced ...
The campaign, which Coca-Cola calls “legendary”, involved the brand swapping out its logo for personalised names in its signature typeface. The campaign was credited with boosting Coca-Cola’s sales.
Walmart has given its logo a facelift the first time in 17 years. But as the 61-year-old US-based chain retailer unveiled its redesigned logo earlier this week, the subtle changes -- almost ...
Digital Marketing World Forum, the definitive exhibition and conference ... there was an increase in share of attention of +89 bps plus an improvement in conversions of +23 bps. In sales uplift this ...
Elon Musk's Tesla recently released a picture of its 'sleek and logo-free' Cybertruck, which caused a stir among netizens who hailed the strategy as a 'marketing genius'. Notably, Tesla's battery ...
Today, in an increasingly competitive marketing landscape, companies are recognizing the power of strategic and personalized branded materials to build brand awareness, foster customer loyalty and ...
who told Marketing Week at the time of launch that the building society was not giving up any brand equity by overhauling its identity. The ad also achieves a ‘spike rating’ – a measure of short-term ...
The yellow price tag isn't going away, but it's no longer front and center in an updated logo Best Buy is revealing Wednesday. The first refresh of the logo in nearly three decades is part of a ...