RAA launches new campaign: Better to be a member - RAA Daily
The state’s largest member-based organisation has introduced Trev the bee, who is spearheading the organisation's new campaign – “Better to be a member”.
RAA introduces South Australians to Trev - a talking bearded bee …
May 13, 2024 · RAA has launched a new brand platform via kwpx featuring a distinctive, bumbling-but-well-meaning bee named “Trev” (a hat tip to very popular RAA ads of old). A …
It’s better to be a member - RAA Daily
Trev’s on holiday and so are Mr Baxter and companion. Should be okay if he’s booked with RAA’s Travel Agents?
Trev’s back! - KWP and Partners
RAA and KWP+Partners reinvent one of the brand’s most distinctive characters as a 3D bee made by Academy Award-nominated visual effects company, Rising Sun Pictures. A …
RAA buzzes into new era with new member perks campaign
The Royal Automobile Association (RAA) of South Australia has launched a new promotional effort called “Better to be a member”, featuring Trev the bee as the campaign’s mascot. RAA …
To bee or not to bee | Raucous in the caucus - InDaily
May 3, 2024 · But the unveiling of RAA’s new mascot – Trev the bee – spurred a hive of commotion. Behold this… creature. Half-man, half-bee, very hairy: Trev is an abomination and …
RAA buzzes into new era with 'Trev', the talking, bearded bee
May 14, 2024 · The Royal Automobile Association (RAA) has launched a new campaign featuring 'Trev', a talking, bearded bee. This campaign signifies a strategic shift for RAA towards a …
TV ad: RAA: Better to be a member - Roadside - bestadsontv.com
Nov 4, 2024 · Members couldn’t see the benefits of being part of SA’s largest member-centric organisation. Enter Trev. An ugly, kind-of-cute-but-also-scary, bee. And people loved him (and …
RAA's talking, bearded bee via kwpx - AdNews
May 13, 2024 · The Royal Automobile Association (RAA) has unveiled a campaign featuring Trev, a talking, bearded bee, via creative agency kwpx. RAA has helped stranded motorists in South …
Trev’s Back - RAA Campaign - KWP and Partners
The rare, South Australian bearded bee. When RAA challenged us to create a new fluid device to move attribution from 20% to 60% we decided to reinvent one of the brand’s most distinctive …