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Jennifer Coolidge x Discover strike again | Campaign US
Nov 18, 2024 · Wearing a cheetah-print hair cutting cape and pink rollers in her hair, actress Jennifer Coolidge has teamed up once again with Discover for its latest campaign advertising Discover cards’ widespread store acceptance.
Meet the TikTok stars debating opponents and influencing young …
Oct 18, 2024 · It’s Wednesday night and TikTok stars Dean (@itsdeaann) and Parker (@parkergetajob) have been engaging in a live debate on the platform for 40 minutes.The text behind them reads, “I’m voting for Kamala 2024. Why are you voting for Trump?” The content creators were using the platform’s “live match” feature last night, hosting split-screen discussions with people who have opposing ...
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Campaign Media Awards 2025 now open for entries
Oct 23, 2024 · The Campaign Media Awards is back for 2025 and open for entries. Launching today (23 October), the 2025 awards scheme celebrates the boldest and best media campaigns from 2024 and the extraordinary teams shaping the future of the industry.
Planet Fitness’ latest campaign revolves around a new direction for ...
Dec 23, 2024 · Planet Fitness has landed on a new brand platform for its latest annual campaign to lure new fitness-minded inhabitants in the coming year. In the campaign, We're All Strong on This Planet, the fitness club company elicits a supportive “Come one, come all” message and feel, showing in split-screen style a number of patrons as diverse as their motivations for going to …
Lessons from 20 years of Dove’s Campaign for Real Beauty
Apr 9, 2024 · Dove’s Real Beauty effort continues to endure as the gold standard, even as “brand purpose” falls out of vogue with marketers. Brands are broadly moving away from speaking out on social issues, both out of fear of backlash and amid a broader disinterest among consumers for brands to weigh in.
One week, one brand, two ads slammed for racism. Why are we …
Oct 11, 2024 · Two separate Heinz campaigns made by different agency partners have received backlash this week for seemingly reflecting racist stereotypes. One, an out-of-home ad for Heinz pasta sauces created by VML and running in London, depicts newlyweds sitting in between their parents — a white husband with both his parents present, …
The good, the bad and the ugly of the Omnicom and IPG Merger
Dec 12, 2024 · The week has been a whirlwind as the global advertising industry deals with one of the biggest shakeups and headlines of 2024: Omnicom agrees to buy Interpublic in deal to create the world's biggest agency group.The rumors started on Sunday and were confirmed on Monday, leaving competitors like WPP and Publicis reeling and …
Havas Media Network’s Patrick Affleck to chair Campaign Media …
Nov 11, 2024 · Patrick Affleck, chief executive of Havas Media Network UK and Ireland, has been named chair of the Campaign Media Awards 2025.. Enter the Campaign Media Awards here. Now entering his fifth year leading the network, Affleck has led Havas’ acquisition strategy, adding several agencies across social media, B2B and digital to its capabilities over the past two years.
Yum moves its media business to IPG | Campaign US
Dec 6, 2024 · Yum Brands, the parent company of KFC, Pizza Hut and Taco Bell, has shifted its media assignment to Team Accelerate, a new bespoke unit within the IPG Mediabrands family, following a five-month review that included incumbent agency Wavemaker.